Taking root with your unique brand position.

Welcome to Wilsonmarcom Marketing Communications.

While your brand can accomplish a lot with big marketing dollars and large ad agencies, I believe great marketing can still be accomplished through individual consultants using compelling stories and strong imagery to establish a strong emotional connection with your audience. More importantly, with a content brand you are always focused on the needs and pain points of the audience first. The goal is to build a loyal audience, and then leverage that loyalty to drive a business goal.

Some simple Wilsonmarcom principals:

Create a real connection with your audience. Not just with features, but the benefits of your product or service.
Focus on the needs and pain points of your audience.
Share the mission that inspired your business in the first place.
Be genuine and authentic in the voice of your marketing.
Make your best customers your brand ambassadors by leveraging their words.

Call 720-810-2580, or email Wilsonmarcom@gmail.com
to learn more.

Steve was an owner of Vanguard Communications, which was the agency of record for Bellco Credit Union, where I served as Marketing Director. Steve’s time, talent, and understanding of the financial services sector created compelling campaigns that raised awareness of this local credit union and drove impressive response results. We have maintained a professional relationship since, and I would highly recommend him for any project.

Kathleen Demma
Communications Manager
Charles Schwab & Co., Inc.

Testimonials

Steve has done a tremendous amount in his short time at ASF. His past agency experience has been a great asset in helping ASF define its brand and re-establishing its place in the industry as a leader. Steve shows great initiative and resolve in all projects and project management. In addition, Steve has helped to write and direct videos that brought the ASF brand message to life. Using the messages of our own clients, partners and staff in nearly a dozen video testimonials and animations, ASF now has a strong foothold in the video and story-telling arena. This has created a marketing advantage in the industry we never had before.

Sean Kirby
Vice President Client Relations
ASF Payment Solutions

Testimonials

Is direct mail dying as a viable marketing tool?

March 27, 2018 by Steve Wilson

Keeping up with a marketing medium balance. It’s common thinking with businesses that print is dying in marketing and advertising. It may have slowed down, but I continue to fill up my recycle bin every Sunday with newspaper ads and supplementals. Sure, print has decreased in popularity, but there will always remain a place for … Continue reading Is direct mail dying as a viable marketing tool?

4 Unique Ways Text Messaging Engages Clients

March 7, 2018March 9, 2018 by Steve Wilson

Adding technology to your club marketing should make the task of driving revenue and retaining clients much easier. Using text messaging can be one of the best ways to reach out to your clients and is key to retaining them, creating more revenue and keeping them engaged to what your club has to offer. When … Continue reading 4 Unique Ways Text Messaging Engages Clients

Your Health Club Members Are Not Just Another Number

March 7, 2018March 7, 2018 by Steve Wilson

I was recently talking to a new client that has two very successful health clubs and I asked, what brought new members to their club? The response was “their members felt like a number with other clubs.” This got me thinking about my own perception of feeling like a number. In my twenties I had … Continue reading Your Health Club Members Are Not Just Another Number

Protecting Point Of Sales From Skimming Devices

March 7, 2018March 9, 2018 by Steve Wilson

One of the most critical pieces of hardware involved with your payment processing is your card swipe POS device. It’s the device that makes physical contact with your customers credit card and if it is compromised it can be used to copy the full credit card information by a hacker. Unfortunately, the hackers and criminals … Continue reading Protecting Point Of Sales From Skimming Devices

Welcome to Wilsonmarcom Marketing Communications.

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